
THE BLOG
Industry insights for advertisers and producers

Top Film Production Podcasts of 2025
Discover the top film production podcasts to follow in 2025! From storytelling inspiration to industry trends and real-world production insights, these must-listen podcasts offer valuable resources for filmmakers, producers, and advertisers. Stay ahead of the curve and elevate your craft with expert discussions.

2025 SAG Agreements & Rates: A Complete Overview
Hiring SAG-AFTRA talent? Navigating union agreements can be complex, but we break it down for you. From Commercials to Theatrical and New Media agreements, explore key SAG-AFTRA rates, terms, and compliance guidelines to ensure a smooth hiring process for your next production. Stay informed and budget confidently!

Best Practices for Effectively Managing Cash Flow for Commercial Productions
Effectively managing cash flow is crucial for commercial productions, which face unique challenges like high upfront costs, unpredictable revenue, and tight deadlines. Learn best practices for budgeting, planning, and financing to ensure smooth production operations and avoid costly delays.

Top AI Tools for Film Producers
Explore how AI is transforming filmmaking by streamlining production workflows, cutting costs and enhancing creativity. Discover AI tools for production and learn how they help producers meet tight deadlines while focusing on their creative vision.

Understanding IATSE Fringe Rates
Learn about IATSE fringe rates, how to calculate them, and their impact on production budgets. Ensure your crew is supported with proper benefits while staying compliant with union standards.

The Ultimate Guide to Crafting a Commercial Production Budget (Free Sample Included)
Discover how to create a realistic production budget for your commercial with our comprehensive guide. Learn about key cost factors, smart budgeting tips, and resource management strategies to maximize efficiency. Plus, download a free sample commercial budget to kickstart your project with confidence.

How to Create a Petty Cash Policy For Your Commercial
Learn how to build an effective petty cash policy for your commercial productions to avoid budget overruns, track expenses seamlessly, and ensure financial transparency on set.

SAG-AFTRA Holiday and Weekend Pay: How it Works
Discover how SAG-AFTRA holiday and weekend pay works, including double pay rates, eligible waivers, and compliance tips for producers planning commercial projects. Learn to budget effectively while ensuring fair compensation for union talent.

5 Essential SAG Waivers to Meet Your Commercial Production Needs
SAG waivers offer flexibility for commercial productions, helping producers and advertisers save costs while ensuring union talent benefits from fair work opportunities.

What Is a SAG-AFTRA Taft-Hartley Form?
Learn how the SAG-AFTRA Taft-Hartley form enables commercial producers to hire non-union talent while meeting union rules and unlocking fresh talent options.

Unlocking the Full Potential of Union Talent with the SAG-AFTRA Commercials Contract
Unlock cost-saving opportunities with the SAG-AFTRA Commercials Contract. Learn how to navigate upgrades, use waivers, and maximize talent value while staying compliant with union rules. Discover expert tips on reducing production costs, leveraging OPO agreements, and optimizing social media and regional commercials.

The Ultimate Hiring Guide for Teamsters Film Crew for Producers
Assemble your union crew through Teamsters with our hiring guide. From transportation to wranglers, learn crew member roles, rates and hiring tips for a smooth commercial production process.

The Top Latino Film Festivals for 2025
Learn how Latino film festivals play a key role offering a platform for Latino's film work and storytelling for exposure and inspiration. Discover how advertisers and producers can engage with these festivals by submitting your projects.

The Role of a Production Assistant in Managing Petty Cash
Explore the key role of a production assistant in managing petty cash for commercials. Discover PAs responsibilities, common challenges and our expert tips on tracking accurate expenses and maintaining records to avoid financial pitfalls on set.

Navigating Film Union Grievances and Claims
Discover the essential union rules and regulations that ensure fair working conditions for talent and crew in film production. Learn how to avoid budget-impacting grievances and claims to maintain a seamless production process.

What to Know About Paying SAG-AFTRA Talent for Your Commercial
Did you know to hire union talent involves additional costs beyond their base pay? Discover all the associated fees involved when hiring SAG-AFTRA talent for your next commercial.

Pros and Cons: Should You Hire Union or Non-Union for Your Next Commercial?
Weigh the pros and cons between going union or non-union for your next commercial. Join us as we discuss important factors to consider, such as budget, project requirements, and desired commercial film quality to make the best decisions for your production needs.

Complete List of Creative & Production Awards for 2025
Discover the creative and production awards you should know about for 2025, celebrating excellence in advertising, design, creativity and film. from the Cannes Lions to Digiday Awards, these awards recognize the best and brightest talents in the entertainment industry.

The True Cost of Poorly Managed Cash Flow for Commercial Productions
Learn how costly ineffective cash flow management can be for film productions. From financial overruns to shoot delays and even risk film cancellation entirely, discover the true impacts of poor cash flow and how great cash flow management can improve your production.

SAG-AFTRA Compliance: Understanding Regulations Under the Commercials Contract
Hiring SAG-AFTRA talent guarantees top-tier performers prioritizing fair wages, optimal working conditions and health benefits. Discover all you need to know about complying with the SAG-AFTRA Commercial Contract for seamless production.